About This Deal

Alphabet acquired Panoramio, a transaction announced in May 2007.

Panoramio operates in Geo (Google Maps & Earth), is based in Spain. Google agreed to purchase Panoramio, a Spain-based community photo website that lets photographers geo-locate, store, and organize their photos and view them in Google Earth. Panoramio's geotagged images had already been a default layer in Google Earth since the start of the year, and Google planned to further integrate the user-generated content into its mapping technologies.

Integrate geo-located, community-generated photography into Google Maps and Google Earth.

Deal Terms

Acquirer
Alphabet
Target
Panoramio
Value
Not disclosed
Date
May 2007
Type
Acquisition
Status
Official-source — no SEC filing

Transaction Details

Target HQ
Spain
Segment
Geo (Google Maps & Earth)
Announced
May 30, 2007

In Their Words

I am pleased to tell you that we've agreed to purchase Panoramio, a website based in Spain that links millions of photos with the exact geographical location where they were taken.John Hanke, Director for Maps, Earth and Local, Google

Advisors

Advisory firms were not disclosed for this transaction.

Related Deals & Entities

Sources: Press release ↗

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