DoubleVerify Holdings acquires Scibids Technology SAS

DoubleVerify Holdings acquired Scibids Technology SAS for USD 121.4 million, a transaction announced in August 2023.

Acquired French AI campaign-optimization company Scibids to combine DoubleVerify's proprietary data with Scibids' privacy-safe, DSP-activated optimization technology for advertiser customers. Consideration was $67.2M net cash, $52.9M in stock and $1.2M contingent (up to a $25.0M performance earn-out).

Acquired French AI campaign-optimization company Scibids to combine DoubleVerify's proprietary data with Scibids' privacy-safe, DSP-activated optimization technology for advertiser customers. Consideration was $67.2M net cash, $52.9M in stock and $1.2M contingent (up to a $25.0M performance earn-out).

The acquisition combines DoubleVerify's proprietary data with Scibids' AI-powered optimization technology to provide advertiser customers with enhanced insights and control over their advertising performance.

Advisory firms were not disclosed for this transaction.

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