About This Deal

DoubleVerify Holdings acquired Zentrick NV for USD 23.2 million, a transaction announced in February 2019.

Acquired Ghent, Belgium-based digital video middleware company Zentrick to integrate video-performance technology into DoubleVerify's viewability suite for social platforms and connected TV.

Acquired Ghent, Belgium-based digital video middleware company Zentrick to integrate video-performance technology into DoubleVerify's viewability suite for social platforms and connected TV.

Deal Terms

Acquirer
DoubleVerify Holdings
Target
Zentrick NV
Value
USD 23.2 million
Date
February 2019
Type
Full acquisition
Status
Completed

Transaction Details

Announced
February 15, 2019

In Their Words

Zentrick, headquartered in Ghent, Belgium is a digital video technology company that provides middleware solutions that increase the performance of online video advertising for brand advertisers, advertising platforms and publishers.

Advisors

Advisory firms were not disclosed for this transaction.

Related Deals & Entities

Sources: Press release ↗

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